Category: Big Ideas
What percentage of your conversations center around your budget? More than 20%? More than 50%? And are any of them about how you have too much money to…
How many books have been written in the last twenty years about the value of getting your employees to be more than “employees?” You don’t want drones and…
It was once the promise of the internet: to democratize all communication, to give anyone who wanted it a newspaper, a record label, a book publishing house, a…
Most of the FLIRT digital team spent last week at Content Marketing World, a conference designed for writers, marketers, SEO and analytics experts to learn how to craft…
Your customer is a real person. They have needs, worries, fears, aspirations and desires. Heck, they even have names. What they also have is their own timeline. They…
Last weekend, my parents came in from Houston to visit me. Aside from re-arranging the furniture and going shoe shopping (the usual parental visit stuff, I guess), we…
“The future is here. It just isn’t evenly distributed yet.” – William Gibson The case for mobile at your event or campaign is simple: It’s already here. Halfway…
At last count, there are hundreds of different mobile app and app solutions out there for your event. And while we’ve talked to almost all of them, you…
It sounds like a zen riddle, doesn’t it? Who do you want your attendees to be? You want them to be your attendees, of course. You want them…