What's left to talk about?! by James Ellis

SaltLab

Episode 033 – Who Aren’t You
“The essence of strategy is choosing what not to do.” – Michael Porter This is true for corporate strategy, large-scale… Read more Episode 033 – Who Aren’t You
Episode 032 – Who Bought the First Fax Machine?
In this episode we dive into the magic of “network effects” and how they determine why does one job board… Read more Episode 032 – Who Bought the First Fax Machine?
Episode 031 – How Much Content Does It Take?
Should you have a lot of content, or get out of candidates’ way? We answer a listener’s question and eventually… Read more Episode 031 – How Much Content Does It Take?
Episode 030 – Thirty Seconds (is all you really need)
You have thirty seconds to establish and plant the seed of your employer brand in someone’s mind. After that you… Read more Episode 030 – Thirty Seconds (is all you really need)

The Talent Cast: The Millennials (ep001)
Our new podcast The Talent Cast is officially launched! Take a list to our first episode all about recruiting millennials. The post The Talent Cast: The Millennials (ep001) appeared first on Recruiting Content.
ROI: Return on Interesting
Can you think of anything more boring than a job description? Some things come close, like the title agreement on your house or Major League Baseball’s insistence that... The post ROI: Return on Interesting appeared first on Recruiting Content.
20 Minutes to Get Smarter about Recruitment Content
PODCAST: https://www.linkedin.com/pulse/only-takes-20-minutes-smarter-recruiting-content-podcast-james-ellis The post 20 Minutes to Get Smarter about Recruitment Content appeared first on Recruiting Content.
Recruiting Content… The Book?!
Yep! Perfect for your eReader of your choice! Amazon link iTunes Link Enjoy! The post Recruiting Content… The Book?! appeared first on Recruiting Content.

@rohal asks if there’s anything left to talk about in digital pharma marketing. So I made a list (off the top of my head):

Is there a medium in which HCPs feel comfortable learning about new ideas or treatments?
What percentage fee comfortable learning these things in a digital medium?
How is that percentage shifting as new HCPs enter the market?
Are KOLs still a useful “go-to” in connecting to HCPs?
How would HCPs like to communicate to Pharma? What info and in what medium?
What percentage of of HCPs plan on utilizing App-Phones/Tablets into their workflow in the next 12 months?
Do doctors want to stay in touch with their patients via social media? Do they want to stay connected to each other?
What is the biggest hurdle to HCPs getting more involved in social media?
Do patients want insurance info via SMS or email?
What will draw patients to use their insurance provider’s mobile app?

Anyone have other things to talk about?

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