Category: Give It Away

Thanks, Jerry!

Thanks Jerry Pollio at CMT Marketing for saying such nice things about The New Rules of Engagement! His book is any easy read with lots of good, viable…

Give It Away: Your Magazine as Blog?

I don’t want to give away the name of the magazine, but its a magazine that is sent to 300,000 alumni of a large public university. Â They…

Give It Away: The Business Magazine

Do you know what it costs to start a national magaizne these days? Multiple million at the very least, depending on whether or not Tina Brown or Jann…

Give it Away!

A month ago, I started a section of this website called “Give It Away” (it’s in the category list somewhere). Â The fact that I haven’t posted to…

Give It Away: Mohawk Paper

http://www.mohawkpaper.com/ I thought we’d all learned our lessosn in 2001: cool/sweet/hot/attractive flash interfaces are not with the money spent on them. Â You know who this impresses? People…

Give It Away: Alumni Travel

Alumni Travel is a subset of the travel business that deals primarily with groups of people from the same collegic background. I wish I knew how alumni travel…

How to Give It Away

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